June 30, 2020

Case Study: How „Der Tagesspiegel“ digitises their magazines to increase existing revenues and convert new advertisers.

An important part of Tagesspiegel’s growth strategy is the publication of new magazines for relevant target groups. Besides their magazines “Berliner” (lifestyle magazine), “Genuss-Guide” (food guide) and “Landpartie” (rural lifestyle), “Tagesspiegel” reaches over 110,000 sports enthusiasts of all ages with its “Urban Running” and “Urban… Read More »Case Study: How „Der Tagesspiegel“ digitises their magazines to increase existing revenues and convert new advertisers.